BEHIND THE BRAND

OUR NAME

Our gorgeous Millie was born with a congenital heart condition, but we are so lucky that she is a very healthy little girl. She is the inspiration behind our special name and our brand; FELIX meaning ‘lucky’ + STONE symbolising strength and the heart in our branding is for her heart. Millie is the reason we are aware of and choose to donate to Heart Kids NZ

OUR STORY

I was one of those people who thought life wouldn't change when I had a baby; I'd still be my same old self, as I always had been, doing my thing - just with a little sidekick. Expectation vs reality right?! When I became a new mum for the first time, that really is what I became - Mum - and only Mum and I started to lose myself as my new role took over. 

After emerging from the fog of the first few months, I decided it was time to leave the land of mum buns and stretchy pants. I realised how important it was to maintain a sense of self and part of that is personal style, it's what makes me feel like 'me', so when it came to the bag I was taking everywhere, I wanted it to reflect that.

As someone who has always loved fashion and accessories, I started searching for a baby bag that looked like a handbag, but when I couldn't find anything with quite the right combination of style and functionality, especially in New Zealand, I decided to design my own and FELIX + STONE was born.

Nat x